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As of July 1, 2025, Charge Up New Jersey is open and accepting applications. Eligible applicants may apply starting July 1, 2025, and will receive the incentive levels noted below.

Claim your vehicle or charger incentive today! Apply now and receive either $1,500 or $4,000 per eligible vehicle for income-qualifying applicants.

Access the tools you need to answer customer questions and increase sales. 

Dealer Guidebook

This dealer guidebook was developed in partnership with the New Jersey Coalition of Automotive Retailers (NJCAR) to bring you a comprehensive Charge Up New Jersey resource.

Download dealer guidebook

Dealer Education

The ElectrifIQ program is a free 90-minute EV sales training opportunity, available through Center for Sustainable Energy. The course is completely online and on-demand with content that helps your dealership build expertise in EVs and customer engagement to boost EV sales. Once you have completed the course, your dealership will be featured as a trusted EV resource.

A limited number of dealerships can receive free access and certification through a promotion sponsored by the New Jersey Board of Public Utilities. Contact Charge Up New Jersey customer support to learn more about the promotion before this deal expires!

Learn More

Overview of Incentives Poster

This poster was designed for easy referencing within the dealership. It covers all aspects of the Charge Up New Jersey program including incentive amounts, eligibility requirements, application processes, and more. This poster also has contact information for both car shoppers and dealership staff questions.

Download poster

Consumer Brochure

This brochure covers everything consumers need to know about Charge Up New Jersey including incentive amounts, eligibility requirements and application process, as well as other incentives for EVs including tax credits, HOV lane access, regional and utility incentives. This brochure also includes inserts that cover battery and charging technology.

Download brochure

Additional Incentives

Explore the various federal, state and local EV incentives.

Additional Incentives

FAQs

Review common questions about electric vehicles and Charge Up New Jersey.

FAQs

Stay Connected

Sign up to receive information about available incentives, program updates and upcoming events.